Last updated: October 2026

Who I am

ANTR is the brand identity studio of Antoine Ritchy, based in Montréal, Quebec. I am responsible for protecting the personal information collected through antr.ca. Questions or requests: hello@antr.ca.

What I collect

Only what you choose to give me: your email address when you sign up for Field Notes or download a resource, and your name, email and the details you share when you book a free brand review or contact me. The site may also collect basic, anonymous usage statistics such as pages visited.

Why I use it

To send you the resource you asked for, to send Field Notes if you subscribed, and to answer your request or prepare your brand review. I never sell or rent your information.

Who else handles it

A small number of trusted services help run the site and emails: the website host (Framer), the email newsletter service and the booking tool. Some of them may store data outside Quebec. They only use your information to provide their service to ANTR.

How long I keep it

Your email stays on the list until you unsubscribe. Project and contact information is kept only as long as needed for the work and for legal and accounting obligations.

Your rights

You can unsubscribe at any time with the link at the bottom of every email. You can also ask to see, correct or delete your information, or withdraw your consent, by writing to hello@antr.ca. I will answer within 30 days.

Changes

If this policy changes, the new version will be posted on this page with an updated date.