Branding · Web · Campaign
Sector
Furniture, sustainability
Services
Brand strategy, identity, website, campaign, copywriting
Role
Creative and art direction
About the project
A brand for a furniture upcycling company that turns what people throw away into pieces worth keeping, and makes refurbished feel desirable.
The challenge
Not trash, treasure.
People throw furniture away because they see it as worthless. Forbir, a company that revives discarded pieces with skilled carpenters and product designers, needed to flip that perception.
The outcome
Next project